Mindset Performance Coaching
You train your body for every mile, every rep, every race. But the toughest battles aren’t always physical—they’re in your head.
This coaching program is designed to help athletes and high performers build and sharpen resilience, confidence, and focus so they can perform at their best—on race day and in life.
Your mind will give up before your body does. Let’s make sure that doesn’t happen.
WHO THIS IS FOR
This coaching experience is built for athletes who want more than just a training plan. They want certainty.
Podium CHasers
Experienced athletes chasing personal bests, podium finishes, or ambitious new goals who recognize that a strong mental performance can be the difference-maker.
Transformation seekers
Newer or returning athletes seeking a new level of performance who want to feel supported, confident, and prepared to push through doubt while becoming a new version of themselves.
If you’ve ever thought “My mind might be holding me back”—this is for you.
Over the course of 3-6 weeks, you’ll train your mindset the way you train your body: with structure, intention, and accountability. Each 60-minute session covers different building blocks of mental performance with integration exercises to keep you on track.
Mindset Foundations Program
What’s included
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Train your brain to stay steady when workouts (and life) get hard.
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Replace self-doubt with a repeatable process for building race-day certainty.
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Find sustainable fuel beyond “grit,” so you keep showing up.
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Learn mental strategies to perform under pressure.
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Share breakthroughs and setbacks with others who get it either through group coaching or our exclusive WhatsApp group.
Coaching Formats
Multiple options to fit your needs best:
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The most personal, flexible option. All sessions are private and fully customized to your race goals.
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Join a small cohort of like-minded athletes (3-5 max). Gain the power of shared accountability, encouragement, and community.
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Training for the same race with teammates or friends? Form your own group (3–5 athletes) and work through the program together with exclusive pricing.
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Meet Your Coach.
Kelly has been racing for over 20 years and has completed 100+ events across road, trail, and obstacle course racing, including:
x2 ultra marathons, x5 full marathons
Dozens of half marathons, trail races, and endurance events
OCR competitions like HYROX and Spartan
17 age group podium finishes
3 elite podium finishes (Spartan x2 and Broken Arrow Skyrace)
Global racing experience in America, Europe, and Australia
Beyond racing, Kelly brings coaching and leadership experience from working at top companies like Fitbit, Google, and iFIT, where she built and led high-performing teams. She is certified through the Co-Active Training Institute (endorsed by Google for their executive leadership training) and trained with the Positive Intelligence program.
Kelly is not just a coach—she is an athlete who has been through the highs of PRs and podiums and the lows of cancelled races, injuries, and setbacks. She know what it feels like to battle nerves at the start line, hit the wall mid-race, and push through doubt when things don’t go as planned. But more importantly, she knows the tools it takes to succeed.
FAQs
How long is the program?
The Mindset Foundation Program runs for 3-6 weeks depending on your scheduling preferences, with x3 60-minute live sessions and self-paced integration exercises (journaling, reflection work, etc.) in between each live session.
Is this therapy?
No, but it can feel like it sometimes. Coaching is future-focused and action-oriented. We’ll focus on building tools you can apply immediately to your training and racing.
What is the difference between coaching and sports psychology?
Sports psychology is often clinical and diagnostic. Coaching is action-oriented, future-focused, and born from real race experience. Many of the tools and exercises are rooted in sports psychology and equip you with strategies you can apply immediately in training and in competition.
Do you offer women-only group coaching?
Yes. That would be set up as a custom cohort. If you’d like to train alongside a group of women athletes, I’ll form a private group specifically for that purpose.
Do I need to be fast or experienced to benefit?
Not at all. This program is designed for both podium chasers and transformation seekers. Mental skills training applies whether you’re racing your first 5K or chasing a sub-3 marathon.
What if I miss a session?
No problem. All 1:1 sessions can be rescheduled with 24 hour notice. You can make up a missed group session with a private 1:1 at a discounted rate, or wait for the next cohort.
When does the next cohort start?
Fresh cohorts start each month. Spots are limited so that every athlete gets individual attention.
Do I need to be training for a race to join the program?
No. This program works no matter what type of competitor or high performer you are. Regardless of what you’re facing or chasing, you can benefit from coaching that strengthens your mindset.
What if I’m not sure which format is right for me?
Let’s talk—I’ll help you decide whether 1:1, group, or a custom cohort is the best fit for your goals.
What does a coaching session look like?
Each 60-minute session follows a clear flow: we’ll start by checking in on your week (training, wins, challenges), then dive into a specific mindset tool or framework. You’ll leave with a practice or strategy to implement right away, and we’ll set an accountability check to carry you into the next session. Sessions are conversational, interactive, and always tailored to your goals.
Do you offer discounts?
Yes. Discounts are available for:
Private cohorts (3–5 athletes training together)
Referrals
Full-time students
Veterans & active duty military
What results can I expect?
You’ll walk away with a toolbox of repeatable strategies for confidence, resilience, and focus. That means showing up on race day with a calmer head, a clearer plan, and a stronger belief in yourself and in the outcome.
Testimonials
Having Fun Yet?
Explore more of Kelly’s racing experience and adventures below
